Target Markets: Segmentation & Evaluation
Behavioral segmentation
Sony and Microsoft – different market segmentation | Manifested Marketing - Marketing Blog
Game & Network Services was Sony's largest revenue segment in Q2 2021 | Shacknews
Segmenting the Video Game Market 101 - DFC Intelligence
Segmenting Console Gamers - GWI
Video Game Market Size & Share Growth Report, 2030
Gaming Console Market Analysis - Industry Report - Trends, Size & Share
Sony Lays Out Plans to Remain Market Leader with PlayStation 5, Talks About PlayStation Now Improvements
More consumers intend to buy PS5 than Xbox Series X, but both companies will be content with their trajectory
Playstation Stop: Sony's Segmenting and Targeting Market
PDF) Strategic Analysis of SONY inc.
PlayStation targets over 50% of the games console market with PS5 | GamesIndustry.biz
Nintendo Target Market Segmentation – Marketing Strategy, Main Competitors & Statistics - Start.io - A Mobile Marketing and Audience Platform
Playstation Market: Global Industry Analysis, Trends, Market Size, and Forecasts up to 2026
Gaming Console Market Size, Share, Report and Forecast 2023-2028
Key Positioning of Sony Playstaion 4
Playstation Stop: Sony's Segmenting and Targeting Market
Nintendo Target Market Segmentation – Marketing Strategy, Main Competitors & Statistics - Start.io - A Mobile Marketing and Audience Platform
PlayStation targets over 50% of the games console market with PS5 | GamesIndustry.biz
Sony analyzes games console sector and predicts PS5 will reach 50% market share revenue – Gaming And Media
Forecasting New Video Game Platforms and Market Opportunities - DFC Intelligence
PlayStation targets over 50% of the games console market with PS5 | GamesIndustry.biz
